{"id":36168,"date":"2024-10-04T13:47:52","date_gmt":"2024-10-04T11:47:52","guid":{"rendered":"https:\/\/whiplash.brandsmith.es\/?p=36168"},"modified":"2024-10-04T14:19:41","modified_gmt":"2024-10-04T12:19:41","slug":"the-ecommerce-lab-provides-the-keys-to-boosting-e-commerce","status":"publish","type":"post","link":"https:\/\/whiplash.brandsmith.es\/en\/the-ecommerce-lab-provides-the-keys-to-boosting-e-commerce\/","title":{"rendered":"The Ecommerce Lab provides the keys to boosting e-commerce"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Whiplash Team, October 4th, 2024<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">In Valladolid and Zaragoza: The Ecommerce Lab provides the keys to boosting e-commerce<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">The Ecommerce Lab, organized by the Business+ platform, continues its journey through Spain this October with two new free events in Valladolid and Zaragoza. Christopher Smith, CEO and founder of BrandSmith, will participate as an expert in both, offering key insights on the use of content and social media in customer relationships.<\/h4>\n\n\n\n<p>The Business+ content platform for executives and professionals continues its tour of the e-commerce event, Ecommerce Lab 2024, in Valladolid and Zaragoza, on October 17 and 24, respectively. These are the last two opportunities to attend this free event, which will close this year&#8217;s tour.<\/p>\n\n\n\n<p><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">This tr<\/span>aveling event, titled\u00a0<strong>5 Keys to a Successful eCommerce Strategy<\/strong>, designed for executives and professionals seeking to innovate and optimize their digital business strategies, offers a comprehensive view of e-commerce.<\/p>\n\n\n\n<p>Various experts will address topics such as the best techniques to optimize the customer experience and how to maintain a positive brand perception among customers.<\/p>\n\n\n\n<p>Other topics will include the acquisition of qualified traffic, metrics and data analysis to optimize the shopping experience, as well as the importance of efficient logistics in customer relationships.<\/p>\n\n\n\n<p>Christopher Smith, a branding expert, founder, and CEO of BrandSmith, will share his know-how on how to use <a href=\"https:\/\/whiplash.brandsmith.es\/en\/building-trust-around-a-brand\/\">content and social media to connect with customers and build a relation of trust<\/a>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Why attend?<\/h5>\n\n\n\n<p>Both events offer a unique opportunity to gain practical tools and knowledge to help you boost your eCommerce in the coming year. It is an excellent opportunity to learn from industry leaders and discover the best strategies to improve the customer experience, increase profitability, and strengthen your brand.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Valladolid<\/h5>\n\n\n\n<p>The event, moderated by Miguel \u00c1ngel Robles, CEO of Business+ Network, will take place on October 17 at the <a href=\"https:\/\/www.google.com\/maps\/place\/Sercotel+Valladolid\/@41.635728,-4.747247,15z\/data=!4m2!3m1!1s0x0:0x46c2d40a98fa2f8b?sa=X&amp;ved=2ahUKEwjIz8zG45X2AhXWu6QKHQ7NDBwQ_BJ6BAgXEAU\">Sercotel Valladolid Hotel, C. de Puerto Rico<\/a>, starting at 9:00 AM. Register for free <a href=\"https:\/\/businessplus.es\/evento\/business-ecommerce-lab-valladolid-2024\">here<\/a>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/businessplus.es\/evento\/business-ecommerce-lab-valladolid-2024\" target=\"_blank\" rel=\"noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"612\" src=\"https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid.jpg\" alt=\"\" class=\"wp-image-36163\" srcset=\"https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid.jpg 1024w, https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid-300x179.jpg 300w, https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid-768x459.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Agenda:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>9:30-9:50:<\/strong> Presentation on focusing the customer experience and emerging technologies in eCommerce, by Luis Fombellida, Head of Ecommerce and Product at Bodegas Emilio Moro.<\/li>\n\n\n\n<li><strong>9:50-10:10:<\/strong> Presentation on how to multiply e-commerce sales by \u00d3scar Suescun Mart\u00ednez, Customer Service Director &amp; Partner at Copilot.<\/li>\n\n\n\n<li><strong>10:10-10:30:<\/strong> Interview with Luis Colmenares, Head of Trade Marketing at CTT Express, on logistics strategies in the digital age.<\/li>\n\n\n\n<li><strong>11:00-11:20:<\/strong> Panel on the use of social media and content, featuring Christopher Smith, Founder and CEO of BrandSmith, and Laura Gonz\u00e1lez, Founder of L\u2019aura Creative.<\/li>\n\n\n\n<li><strong>11:20-11:40:<\/strong> Expert panel on success stories with Paloma Alma, founder of CYCLO Menstruaci\u00f3n Sostenible, and Ana Crespo, founder of App\u00e9tit Ceramics.<\/li>\n<\/ul>\n\n\n\n<h5 class=\"wp-block-heading\">Zaragoza<\/h5>\n\n\n\n<p>The event will be held on October 24 starting at 9:00 AM at the <a href=\"https:\/\/www.google.com\/maps\/place\/Vincci+Zaragoza+Zentro\/@41.6509964,-0.8803841,17z\/data=!3m2!4b1!5s0xd5914ee37dee733:0x7c246b87ccc44289!4m8!3m7!1s0xd5914ee38d48447:0x6cff24b6df49a712!5m2!4m1!1i2!8m2!3d41.6511198!4d-0.8781305?shorturl=1\">Vincci Zaragoza Zentro, Calle del Coso 86<\/a>. Register for free <a href=\"https:\/\/businessplus.es\/evento\/business-ecommerce-lab-zaragoza-2024\">here:<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/businessplus.es\/evento\/business-ecommerce-lab-zaragoza-2024\" target=\"_blank\" rel=\"noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"612\" src=\"https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid.jpg\" alt=\"\" class=\"wp-image-36163\" srcset=\"https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid.jpg 1024w, https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid-300x179.jpg 300w, https:\/\/whiplash.brandsmith.es\/wp-content\/uploads\/2024\/10\/Whiplash_349_Businessplus-Valladolid-768x459.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Agenda:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>9:30-9:50:<\/strong> Panel on customer experience, with Leandro Lasheras, Head of Ecommerce &amp; Technology at Zerca, and Katia Las Heras, Senior Customer Service Manager at Salgar.<\/li>\n\n\n\n<li><strong>9:50-10:10:<\/strong> Presentation on how to multiply e-commerce sales by \u00d3scar Suescun Mart\u00ednez, Customer Service Director &amp; Partner at Copilot.<\/li>\n\n\n\n<li><strong>10:10-10:30:<\/strong> Interview with Luis Colmenares, Head of Trade Marketing at CTT Express, on logistics strategies in the digital age.<\/li>\n\n\n\n<li><strong>11:00-11:20:<\/strong> Expert panel on social media and content as key tools with Christopher Smith, CEO and Founder of BrandSmith, and Marta D\u00ede, Founder and CEO of Serendipia.<\/li>\n\n\n\n<li><strong>11:20-11:40:<\/strong> Expert panel on success stories with Eduardo Gambero, CEO &amp; Co-Founder of Solo de Croquetas, and Isabel Pascual Salvador, Director of Renting4U.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whiplash Team, October 4th, 2024 In Valladolid and Zaragoza: The Ecommerce Lab provides the keys to boosting e-commerce The Ecommerce Lab, organized by the Business+ platform, continues its journey through Spain this October with two new free events in Valladolid and Zaragoza. Christopher Smith, CEO and founder of BrandSmith, will participate as an expert in [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":36160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[708],"tags":[546,709,710,523,524,677],"class_list":["post-36168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos-en","tag-branding-en-en","tag-e-commerce-en","tag-ecommerce-en","tag-marcas-en-2","tag-negocio-en","tag-rrss-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Ecommerce Lab provides the keys to boosting e-commerce - Whiplash<\/title>\n<meta name=\"description\" content=\"The Ecommerce Lab continues its journey through Spain this October with two new free events in Valladolid and Zaragoza.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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