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Branding
Purpose
Sustainability
Business
Best reads
EN
ES
We are a branding and advisory firm that helps forward-thinking organisations project purpose through brand and performance. Whiplash is our blog and we publish posts about branding, sustainability and business every week.
New posts
Best reads March 2024
22/03/2024
Spanish consumers, between optimism and caution
15/03/2024
Spanish brands lose millions by failing to communicate their sustainability effectively
08/03/2024
Improve your Online Branding!
Now is the best moment to start.
Check our plans
Our favorites
The brand is the business
05/03/2021
The brand, the most valuable intangible asset
20/11/2020
Four simple steps to maintain brand consistency
04/02/2022
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Do you want to read about branding?
The challenge for brands in the post-pandemic world
15/10/2021
The most valuable brands in the world in 2022
09/12/2022
Communicating well is essential to gaining consumer trust
20/05/2022
About sustainability?
Why brands should avoid greenwashing
10/11/2023
Sustainable and transparent, the new duty for brands to survive
22/01/2021
Zara and Banco Santander in the Best Global Brands 2021
12/11/2021
We have more posts in here