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Branding
Purpose
Sustainability
Business
Best reads
EN
ES
Business
Personalization, a key for growth
04/02/2022
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Zara and Banco Santander in the Best Global Brands 2021
11/02/2022
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The challenge for brands in the post-pandemic world
07/02/2022
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Goodbye to Alitalia, a historic brand
07/02/2022
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The strategy that has led PSG to be one of the most valued sports brands
07/02/2022
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The “why” behind the business matters, a great deal
07/02/2022
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New challenges for the retail sector
07/02/2022
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Branding for the B2B market
07/02/2022
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Food, ZARA’s new frontier
07/02/2022
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Time to start transforming the economy
07/02/2022
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